Prof. Himanshu Sharma1 and Dr. Akhilesh Pandey2 (2025) “IMPACT OF SOCIAL MEDIA MARKETING STRATEGIES ON CONSUMER FAST-FOOD PURCHASE DECISIONS: AN EXTENSIVE REVIEW”, Utilitas Mathematica , 122(2), pp. 2628–2638. Available at: https://utilitasmathematica.com/index.php/Index/article/view/3027 (Accessed: 7 May 2026).