DHANASEKAR R, and Dr. A SANKAR. “IMPACT OF GREEN MARKETING ON CONSUMER ATTITUDE TOWARDS PURCHASING FMCG PRODUCTS”. Utilitas Mathematica 122, no. 1 (July 30, 2025): 2682–2694. Accessed July 26, 2026. https://utilitasmathematica.com/index.php/Index/article/view/2562.