Surya Narayana Reddy Chintacunta. Budget Reallocation Strategies for Programmatic Advertising Using Reinforcement Learning and Historical ROAS Signals. A Canadian journal of applied mathematics, computer science and statistics [Internet]. 2025 Aug. 27 [cited 2026 May 7];122(2):405-28. Available from: https://utilitasmathematica.com/index.php/Index/article/view/2712